LifeStyle Marketing

Member since

Jan 12, 2012

About this vendor

LifeStyle Marketing is a consultancy and software development company based in Moscow, Russia. Full line of solutions include * LifeStyle Club loyalty processing, * LifeStyle Point POS loyalty engine, * LifeStyle Card EMV card application, * LifeStyle Network distributed processing network. Web-site: www.LifeStyleMarketing.org

Products by this vendor:

LifeStyle Marketing
LifeStyle Marketing allows financial outcome forecasting compared to control group/average based on raw transactions and questionnaire/impact data. It auto-generates behavioral and demographic characteristics for all keywords and values, including RFM, and builds most financially profitable (with given statistical confidence) forecasting models. Analysis of millions of observations on a regular PC takes minutes to hours. Free version runs on Windows and is limited by 100K observations.